Red Chair Confessions Revealed

Posted by kim on September 14, 2009

So have you been following Red Chair Confessions since I blogged about the video blog last week? I was actually sad to see the series come to an end as I was enjoying the anticipation of what was to be revealed in the videos.

The last video shown above reveals what the gal’s secret addiction is – Talbots! Here it was a viral campaign advertisement! Who knew? I seriously thought it was going to be a “thing” addiction, not a “place” addiction.

And I didn’t realize is was an “advertisment”. As someone who originally went to college to be a commercial artist, I can’t believe I didn’t fall for it. But no wonder I enjoyed the videos so much. What a brilliant ad campaign!

So, of course, I know had to head on over to Talbots’ website to check them out (so their ad worked), and I was pleasantly surprised to see they are changing their image to be more hip, modern, and the best part – affordable! Talbots is no longer a store for crotchety old ladies anymore!

In fact, according to “As Seen In” section, First Lady Michelle Obama has been spotted several times wearing Talbots dresses! And I fell in love with the Shoes section instantly! I couldn’t find one pair of shoes that I didn’t want!

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