Disclosure: This post may contain affiliate links, meaning we get a commission if you decide to make a purchase through our links, at no cost to you. Please read our disclosure for more info.
Last Updated on July 2, 2024 by Shopping Kim
Create the same looks celebrities have at a fraction of the price. Check out the amazing celebrity beauty brands available today!
9 Style Icon Celebrity Beauty Brands We Love
If you have favorite celebrities, you probably wonder how they get the looks they create aside from having a makeup artist at their side 24/7. Fortunately, the cat is out of the bag as many celebrities have started their own celebrity beauty brands to help us ‘ordinary people’ create the looks we love.
Here are some of our favorite lines for you to try from singers, actresses, and more!
In This Post:
1. Rihanna
Rihanna’s Fenty Beauty brand was made for the inclusion of all women. Ever since she was a little girl, Rihanna viewed makeup as a source of personal expression, which she shares with women worldwide in her beauty brand.
While Rihanna sells a variety of beautiful makeup including lipstick, blush, and bronzer, her hottest seller is the foundation. Not only does she sell options for every budget, but you can see the foundation swatches side-by-side to choose the perfect color.
2. Halsey
Halsey is known for her self-expression with makeup, so it’s no wonder she started her own line. The About Face makeup line is all about self-expression and artistic design. You won’t find your typical foundation and concealer in her line. Instead, the popular items include eyeshadow sticks, eye paint, and ‘paint’ lipstick to give every woman a chance to express herself the way she wants.
3. Selena Gomez
Selena Gomez is one of the latest celebrities to jump on the celebrity beauty brands product bandwagon and she did not disappoint. Her line Rare Beauty is sold at Sephora and includes an entire line of makeup for an entire look.
Two of our favorites, though are the signature red lipstick and volumizing mascara. The lipstick is whipped and creaming, moisturizing your lips while giving them a beautiful color and the mascara volumizes, curls, and lifts even the thinnest lashes.
4. Jennifer Lopez
JLo Beauty is bound to be as beautiful as its creator. JLo worked on her line of skincare for over 20 years, so it’s got to be good, right? Skincare is the epitome of flawless makeup and if it makes us look anything like JLo at her age, we’re all in!
We love all the products JLo sells, but the ‘hero’ is the JLo Glow Multitasking Serum. It lifts, tightens, and makes your skin glow. It also helps fight sunspots and other signs of aging giving us hope that we could look just like JLo as we age.
5. Jessica Alba
Jessica Alba is known for her love for natural beauty and it shows in her creation of Honest Beauty products. Jessica lovingly created every product which includes a line of makeup and skincare products.
It’s not surprising that some of her best sellers are skincare products – who wouldn’t want skin like Jessica Alba, right? The hydrogel cream and Vitamin C Radiance serum are both big sellers and are at a great price point. A few makeup favorites include the Extreme Length Mascara + Lash Primer (2 in 1) and her 5-Minute Face Kit that includes everything you need to create a ‘five-minute face.
6. Millie Bobby Brown
Millie Bobby Brown created the popular Florence by Mills products which include skincare and makeup products. Everything in the line is user-friendly and great for beginners or expert makeup artists and the packaging is absolutely gorgeous.
We love a few of the products including the Glowing Peel Off Mask which is gorgeous even before you put it on. The mask detoxifies and cleanses your skin. We also love her eyeshadow palettes, which again are gorgeous enough to just look at but include gorgeous colors that stay put all day long.
7. Lady Gaga
If you love Lady Gaga’s makeup looks, you probably want in on her makeup line too! It doesn’t disappoint with its bold colors and amazing quality just like many of the celebrity beauty brands we mentioned above. Everything in her line is reminiscent of what you’d see on the singer yourself for you to try on your own.
A few of our favorite Haus Laboratories products include the liquid eyeshadow available in tons of colors, the lip liner, and gorgeous lip gloss. Each product comes in amazing colors and is perfect for a night out on the town.
8. Kylie Jenner
If vegan makeup products are your thing, you must check out Kylie Cosmetics. The makeup brand which started with lip products (not surprisingly) has quickly elevated to include a large selection of products each of which is clean and vegan.
Our favorite products include the Matte Lip Kit for a subtle, yet gorgeous lip look bronzing powder, and ‘kybrow’ pencil to create the perfect celebrity looks.
9. Kat Von D
Kat Von D Makeup has been around for many years, but it was recently revamped with its wildly popular Good Apple Skin Perfecting Foundation Balm. If you’ve heard of it and tried to find it, chances are you were out of luck. It flew off the shelves with its popularity on Tik Tok.
Today it’s more available as are other favorite products including her beautiful eyeshadow palettes and tattoo liner (eyeliner) all vegan.
Final Thoughts
Celebrities everywhere are starting their own skincare and makeup lines, making it easy to replicate the looks you see on them. Have some fun with the new celebrity beauty brands and the old lines revamped lately to include cleaner, healthier products that help you create the amazing looks you desire.